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Channel: Platform Magazine » Spring 2008 – Volume II, Issue II
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Keeping Your Cool When It Matters Most

Posted At: April 9, 2008 12:41 PM by Anna Catherine Roberson We all have experienced that breaking point: the stress and tension build up and there is nowhere to go but down. You are at the point when...

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PR and Social Media Colliding

Posted At: April 9, 2008 1:08 PM by Aaron McKevitt, Contributing Writer As another throng of public relations students line up to graduate this summer, employers will be looking to hire young men and...

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The Rigor of PR Writing

Posted At: April 14, 2008 11:23 AM by Sandra Allen, APR, Contributing Writer Let’s be honest. When was the last time you heard a fellow student say, “I can’t wait to get to my PR Writing class. I just...

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PR Meet Advertising; Advertising Meet PR

Posted At: April 14, 2008 11:29 AM by Sabrina McLaughlin, APR, Contributing Writer All too often in the daily grind of business, people find themselves struggling with the difficult decisions of how to...

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Educate. Mitigate. Communicate.

Posted At: April 14, 2008 3:21 PM by Cecilia Hughes, Contributing Writer Lately, the adventures of college have taken on a new dimension. In addition to the anticipation of autumn football games,...

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Audio Interview: Tips with Ketchum Account Executive Cal Michael

Posted At: April 28, 2008 10:48 AM For students preparing to enter the job market or get their first big internship, Cal Michael offers tips and insight into what employers are looking for in future...

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Blogging Off the Bulge: The Slimming Effects of Cyberspace

Posted At: May 14, 2008 9:59 AM by Katie Lynn McInnish With the expansion of the Internet, as well as the expansion of America’s waistline, it is no wonder that diet gurus have blended the two...

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Advice from Past PRSSA Presidents

Posted At: May 14, 2008 10:12 AM by Melissa M. Csuhran, Contributing Writer Current PRSSA National President Melissa Csuhran talks with six past PRSSA national presidents, providing insight into their...

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Past Contributing Writers, Spring 2008 – Volume II, Issue II

Sandra Allen combines professional experience with her academic credentials as director of Public Relations Studies and full-time faculty member at Columbia College Chicago. As a businesswoman with...

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Biographies – Spring 2008 – Volume II, Issue II

Erin Cornelius - Mount Olive, Alabama Major/Minor: English/Public Relations and Journalism Academic Achievements: University of Alabama Presidential Scholarship, Linly-Heflin Women’s Scholarship, Alpha...

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